Le Salon du livre, un rendez-vous annuel important pour Sipar Editions

The Phnom Penh Book Fair is held every December. An opportunity to meet our customers and exchange ideas with an increasingly curious public.

Over four days, the Book Fair gives Cambodians the chance to meet the various publishers and buy books tailored to their tastes and ages. Every year, the number of exhibitors increases, reflecting Cambodians' growing appetite for books. Books are slowly but surely moving away from their purely academic role to become a leisure activity.

As every year, Sipar's best-selling books are those aimed at children, particularly at kindergarten and primary school level. Sipar Editions is recognized in Cambodia as the highest quality publisher of educational books for children. Many parents come to the fair to see and ask about the new titles released during the year. Some regulars talk to the teams and even suggest the creation of a title they'd like to buy for their child. Feedback from our customers is essential if we are to meet their needs as effectively as possible.

In addition to young parents, many teenagers attend the show, looking for manga and comics to read. The appetite for reading is growing, which is good news. On the other hand, the lack of purchasing power of teenagers and young adults means that buying a book is not a priority for them.

Both Sipar stands were well attended. Among them was Dr. Hang Chuon Naron, Cambodia's Minister of Education, Health and Sports. Since 2017, he has called on Sipar to publish his books. The most recent, addressing the theme of human resources management in the education sector, was published in 2023.

DJ Nana, Cambodian influencer and godmother of Sipar in Cambodia, also paid a visit to the Sipar teams. Veary's mascot, a little dragon protagonist of several Sipar children's titles, was a big hit with her children, as with many other curious little ones.